Social listening & lead generation insights
Guides, strategies, and product updates to help you turn social conversations into qualified B2B leads.
What is AI listening? How to track what ChatGPT says about your brand
Millions of people now ask AI for product recommendations instead of Googling. If ChatGPT doesn't mention your brand, you're invisible to a growing audience. Here's how AI listening fixes that.
How to generate leads on Reddit (without getting banned or ignored)
Reddit is full of people describing exactly what they need. Here's how to find those posts, reply without self-promoting, and turn conversations into pipeline.
How to find and convert leads on Twitter/X in 2026
Twitter moves fast. Your buyers are posting needs, frustrations, and requests every minute. Here's how to catch those signals and turn them into pipeline before anyone else.
Social listening for lead generation: how to find buyers who are already looking for you
Your next customers are posting on Twitter and Reddit right now. Here's how to find them, score their intent, and close before your competitors even notice.
Social listening on LinkedIn: how to turn posts into pipeline
LinkedIn posts from decision-makers reveal buying intent daily. Here's how to monitor those signals, identify real opportunities, and engage without being salesy.
Social listening vs Google Alerts: we tested both for 30 days
We ran Google Alerts and Buska side by side for 30 days on the same keywords. Here are the results, with real numbers on coverage, speed, and lead quality.
5 buying intent signals you're probably missing right now
Not all social mentions are worth your time. Here are the 5 signal types that actually convert, and how AI spots them faster than you ever could.
What is social intent monitoring? (and why it beats traditional listening)
Social intent monitoring detects why people post, not just what they say. Here are the 5 intent types, how AI scores them, and why it changes lead generation.
The dark funnel: where 70% of your buyer journey is hiding
Most of your buyer journey happens where your analytics can't see. Here's what the dark funnel is, why it matters, and how to surface the hidden signals that drive revenue.
Buska x Lemlist: from social signal to outreach sequence in 60 seconds
Detect a buying signal on Twitter. Push it to Lemlist. Start a personalized sequence. Here's how to connect Buska and Lemlist for automated outreach from social intent.
Buska x Clay: automate lead enrichment from social signals
Detect a buying signal. Enrich the lead with Clay. Push it to your CRM with full context. Here's how to build the complete social signal enrichment pipeline.
9 tools to find high-intent leads in 2025
Discover 9 powerful tools to identify and engage high-intent leads in 2025, from website visitor tracking to AI-powered intent detection and social listening.