What is Buska?
Buska is a social listening platform built for B2B lead generation. It monitors 30+ social platforms via the public API (LinkedIn, Reddit, Twitter/X, Hacker News, YouTube, Quora, Facebook, Bluesky, G2, Product Hunt, TikTok, Instagram, Medium, Pinterest, GitHub, DevTo, Mastodon, Substack, StackOverflow) for buying intent signals, scores each mention with AI, and delivers qualified leads ready for outreach.
Unlike brand monitoring tools like Mention or Brand24, Buska is designed to find buyers, not track reputation. It adds AI intent scoring, ICP matching, a Reply Studio for fast engagement, and CRM integrations so you can act on signals as soon as your plan's next scan catches them.
Key capabilities
- Monitor 30+ platforms for buying signals on a recurring scan, as often as hourly on Scale
- AI scores every lead from 0 to 100 based on intent, freshness, and ICP match
- Match leads to your Ideal Customer Profile automatically
- Generate contextual AI replies in one click with Reply Studio
- Export to CRM, outreach tools, or custom webhooks
- Build automated workflows from signal detection to outreach
Frequently asked questions
What does Buska do?
Buska monitors social platforms on a schedule tied to your plan, identifies people expressing buying intent, scores them with AI, matches them to your ICP, and surfaces qualified leads for your sales team to act on.
How is Buska different from brand monitoring tools?
Brand monitoring tools (Mention, Brand24) track reputation. Buska is built specifically for B2B lead generation with AI intent scoring, ICP matching, Reply Studio, and CRM integrations.
Which platforms does Buska monitor?
Buska monitors 30+ platforms via the public API: LinkedIn, Reddit, Twitter/X, Hacker News, YouTube, Quora, Facebook, Bluesky, G2, Product Hunt, TikTok, Instagram, Medium, Pinterest, GitHub, DevTo, Mastodon, Substack, and StackOverflow.
Related guides
- Getting StartedQuick StartStep-by-step guide to set up Buska from signup to first qualified lead. 5 simple steps, no credit card required, first leads delivered within an hour.
- Getting StartedPlans & LimitsCompare Buska's three plans: Starter ($49/mo), Growth ($99/mo), Scale ($249/mo). See signal limits, lead caps, scan frequency, integrations, and API access for each tier.
- Core FeaturesKeywords MonitoringLearn how Buska keyword monitoring works. Add product keywords, competitor names, and pain phrases. Buska scans 30+ platforms continuously and surfaces matching mentions.